GNSS in Agricultural Market Size, Share, Growth, Report 2025 to 2034

GNSS in Agricultural Market Size and Growth Factors 2025 to 2034

The global GNSS in agricultural market size was valued at USD 42.60 billion in 2024 and is anticipated to reach around USD 151.10 billion by 2034, growing at a compound annual growth rate (CAGR) of 13.5% from 2025 to 2034. The GNSS (Global Navigation Satellite System) in agriculture market is catching the pace with farmers and agribusiness needing precision, efficiency, and sustainability in their efforts. As the demand to maximize crop production and minimize wastage of resources alongside adapting to a changing climate, GNSS technology is a revolutionizing solution. Precision planting and variable-rate fertilization, automated guidance of tractors and harvesters, etc. all of this allows farmers to make data-driven decisions, enhancing the precision of their operations and the reduction of the environment impact.

Applications in agriculture NSS In agriculture, location, guiding, and timing of farming uses NSS, typically GPS, GLONAS, Galileo and BeiDou, to denote NSS. The establishment of precision and smart farming is one of the key growth factors accompanied by the use of GNSS as a tool to track the field variability, chart the soil properties, and forecast crop performance. Whether it is cereals, horticulture, or specialty crops, GNSS assists farmers to adhere to on-site-specific approaches, run yield-projection models or provide customized interventions to boost productivity. Moreover, a GNSS-based solution can be used with internet of things (IoT), drone and artificial intelligence (AI) driven analytics platforms to improve farm management, sustainability monitoring, and resource efficiency. This means GNSS is no longer a purely navigation solution but a means of innovation, sustainability and market competitiveness of the agricultural market on a global scale.

GNSS in Agricultural Market Report Highlights

• By Region, North America (42.3%) dominates due to early adoption of GNSS-enabled precision farming, advanced digital infrastructure, large-scale farms, and high integration of irrigation systems, VRT, and guidance & steering technologies. This makes it the most advanced and high-value region globally.
• By Precision Agriculture, precision irrigation systems (38.7%) lead this segment as they optimize water usage, reduce operational costs, and improve crop uniformity. GNSS-based irrigation allows real-time adjustments to soil moisture and plant requirements, enhancing efficiency and sustainability on large-scale farms.
• By GNSS Receivers & Components, multi-frequency GNSS receivers (37.5%) dominate because they provide high positioning accuracy, reduce errors, and support autonomous tractors, field mapping, and complex farm operations. Their precision is critical for large farms needing reliable navigation and data collection.
• By GNSS-Based Software Solutions, farm management software (36.8%) leads as it integrates GNSS data for planting, irrigation, fertilization, and resource allocation. It improves predictive analytics, operational efficiency, and decision-making across large-scale agricultural operations.
• By GNSS Integration Services, system integration services (37.2%) dominate by ensuring seamless integration between GNSS receivers, sensors, and software platforms. This enhances automation, reduces downtime, and ensures effective deployment of precision farming technologies.
• By End-User Applications, livestock tracking & management (36.9%) leads as GNSS allows real-time monitoring of grazing patterns, herd health, and animal movement. This reduces losses, improves feed allocation, and enhances overall farm efficiency.

GNSS in Agricultural Market Trends

• Multi-Constellation GNSS Combining: Multi-constellation GNSS integration involves the integration of multiple satellite systems including GPS, GLONASS, Galileo and Beidou in order to obtain better accuracies in positioning. The method provides a more accurate and dependable navigational access in the agricultural world. By February 2025, the availability of multi-constellation/multi-frequency GNSS receivers was noted by experts as one of the major trends of the industry. Such receivers are capable of receiving signals of numerous satellite systems across the world, and this greatly increases accuracy and reliability. The reason why farmers are embracing these technologies is to maximize crop yields and cut down on inputs. The trend indicates a move towards providing trusted and truthful positioning systems in precision farming. This is anticipated to keep developing the future of farming.
• Usage of RTK Systems on Tractors: RTK (Real-Time Kinematic) systems use a base station and a rover to correct the signals of GNSS to centimeter level accuracy. To increase the level of precision in farming, more and more work is being done to install this technology in the machinery utilized in agriculture. In March 2025, Real-Time Kinematic (RTK) GPS systems were reported as some project them to become standard on 60-70% of all new tractors and farm equipment sold. These systems make it possible to achieve centimeter- precision of work in the field to increase the quality of planting, irrigation, and fertilization. Modern agriculture is making it mandatory to adopt accuracy and productivity of RTK systems. Such technologies are being invested to improve productivity and cut down the operational costs by the farmers. The trend is a trend of increasing dependency of agriculture on advanced GNSS.

Report Scope

GNSS in Agricultural Market Dynamics

Market Drivers

• Precision Agriculture Demand: Precision agriculture entails the use of detailed information and technology to control the variability in crops fields so as to maximize output and resource utilization. GPS has a very important role to play in this method as it gives precision in positioning different farming operations. By November 2024, numerical agriculture market is witnessing a huge development that is fuelled by GNSS/GPS, Geographic Information System (GIS), and Remote Sensing. These technologies are finding their way to the hands of more and more farmers to maximize their crop yields and lower costs of inputs. The need to optimize resources and have sustainable agriculture practice is the driving force behind the demand of precision agriculture. Availability of technological innovations is also increasing accessibility of these solutions to farmers across the world. This is set to increase as the use of precision agriculture delivers more of its advantages.
• Sustainability Green Initiatives: Environmental sustainability-related initiatives in the agricultural sector are concerned with minimization of the environmental cost of farming activities without compromising their productivity. GPS technology is helping in these efforts by allowing accurate input application and cost-effective resource management. In April 2025, GNSS based land leveling system was pointed out in help of sustainable farming. These systems contribute to conservation of water, increased yields and cost reduction, which is in line with the global sustainability objectives. Farmers are pursuing the technologies to comply with the environmental requirements and also optimize their resources. The combination of GNSS with other technologies such as IoT and AI is transgenerational in how it improves sustainability efforts. This tendency is an indication of a larger commitment to sustainable agriculture.

Market Restraints

• The initial costs of investment are high: High initial investment costs comprise the fact that there is a large amount of money needed to purchase and install GNSS technology in agricultural usage. This financial burden may serve to restrict the uptake of such technologies particularly on small-scale farmers. Up to June 2025, advanced GNSS does not use technology and makes considerable upfront investment. It is a financial obstacle which inequality small-scale farmers and could take some time to widespread use. The price of tools, education, and hardware connection may be cumbersome to many in the farmers fraternity. Fiscal impetus and subsidies may be needed to stimulate the adoption by smaller operations. It is important to overcome this inhibition to achieve inclusive growth of precision agriculture.
• Slow Connectivity in the Rural Regions: Poor connectivity in the remote locations means that in areas with little or no access to satellite signals, GNSS systems work around terrain and infrastructure unfriendliness. This restriction influences the dependability and the performance of the precision agriculture technologies in such regions. In January 2025, it was observed that GNSS systems may fail in areas where reception of satellites is very low. This drawback is a risk factor to precision agriculture technologies in these regions. Issues such as thick vegetation, mountains, and infra-structural problems also promote the problem with connectivity. The work to develop solutions creating better signal reception in these areas is the key to wider adoption. Better connectivity will increase the number of farmers using GNSS-based technologies.

Market Challenges

• Interference with Signal by Solar Activities: Solar interference in gnss signal interference with the gnss can occur when certain signals are distorted by the action of geomagnetic storms and solar flares that interfere as a result of intrusion to the satellite-based navigation systems. These interferences have the potential of resulting in inaccuracies and outages in the operations of precision agriculture. In April 2025, professionals spoke of the effects of geomagnetic storms, such as the Gannon Storm in May 2024, a storm that took out GNSS. These solar activities may interfere with satellite communications and this could impact on agriculture. Farmers who use GNSS to perform activities such as planting and harvesting could be delayed and inaccurate. Figure out how to build resilience systems to deal with the impact of solar interference is a priority. This difficulty highlights why intensive GNSS solutions are required in the agricultural sector.
• Capability of Folketing with Current Farm Equipments: Integration with current farm equipment A second challenge is integrating with older or legacy farm equipment that GNSS was not originally designed to work with, or integrating into current, non-GNSS-equipped, agricultural equipment. This integration can be complicated and expensive, and involve retrofitting. By March 2025, much of the older farm machinery has an issue of integrating GNSS technology. Compatibility problems and retrofitting may be a barrier to meaningful adoption of tools of precision agriculture. In the case of farmers with older systems, they may have a challenge of upgrading into GNSS systems. Having cost-effective solutions and assistance with integration may help it to experience easier transitions. This is an issue which must be solved in order to ensure mass application of GNSS technologies.

Market Opportunities

• Increase of GNSS-based Services: Enhancement of GNSS-based services entails creation and adoption of new services and applications that use GNSS as instrument to maximize agricultural performances. Such services can give the farmers better tools in precision farming and resource management. A partnership between the SouthPAN and the Eos GNSS receivers in August of 2024 presented a better accuracy on positioning to as high as 10 cm. This cooperation will create opportunities to promote GNSS-based services in the agricultural field. By utilizing these services, farmers are able to access their fields in a more accurate manner, and manage the resources at hand. Innovation in creation of such services can be a chance of growth and expansion in the industry. This tendency points out the possibility of GNSS technologies to revolutionize agricultural processes.
• Autonomous Agricultural Vehicle Development: The development of autonomous automotive can be said as the invention and application of self-controlling machines used in agriculture, eg, the use of tractors and harvestor by use of GNSS navigational systems. These cars will be able to work without much involvement of humans, improving the working efficiency and cutting on manpower expenses. By February 2025, research further improved apparent GNSS technology, which is making a push toward the creation of autonomous tractors and harvesters. These vehicles are able to work with minimal human resources; thus they increase efficiency and labor costs get reduced. GNSS paired with AI and machine learning allow the development of more powerful autonomous systems. The advent of self-driving vehicles in the agricultural field features big prospects of innovations. This is one revolution that is likely to transform farming activities in the next few years.

GNSS in Agricultural Market Regional Analysis

The GNSS in agricultural market is segmented into several key regions: North America, Europe, Asia-Pacific, and LAMEA (Latin America, Middle East, and Africa). Here’s an in-depth look at each region.

North America continues to lead the market

• The North America GNSS in agricultural market size is expanding from USD 18.02 billion in 2024 to around USD 63.92 billion by 2034.

North America continues to lead the market, fuelled by expansive acreage and precision-tech implements. In March 2025, John Deere fielded GNSS-steered cultivators throughout the U.S. Corn Belt, refining seed placement precision and curtailing extraneous inputs. Complementary to this, Midwest producers are deploying GNSS for regulated water delivery, detailed topographic mapping, and programming autonomous field vehicles. The continent further embraces cloud and machine-learning driven management suites to bolster yield projections and resource optimisation. Parallel progress is evident in Canada, where producers are adopting GNSS-enabled collar systems for herd localisation, thereby fine-tuning pasture rotations. Collectively, these activities reaffirm North America’s strategic investment in digitised, resource-efficient agriculture.

Europe records substantial growth

• The Europe GNSS in agricultural market size was estimated at USD 12.87 billion in 2024 and is projected to hit around USD 45.63 billion by 2034.

Europe’s GNSS uptake in agronomy proceeds in a methodical trajectory, balancing regulatory stewardship and ecological integrity. In May 2025, a Bavarian agricultural cooperative rolled out GNSS-assisted variable-rate fertiliser and seed technologies, consistently minimising nutrient drift in sensitive water catchments. Complementary implementations in France and the United Kingdom focus on GNSS-facilitated field surveys and soil profiling to refining nutrient calibrations. A range of continental enterprises is further piloting autonomous tractors equipped with GNSS-informed planting and in-field logistics. In parallel, Spanish vineyard operators are instituting multi-frequency GNSS receivers to constrain range error margins and elevate canopy management precision. This ensemble of innovation, pursued under the auspices of stringent agri-environmental frameworks, epitomises Europe’s calibrated advancement in precision agronomy.

Asia-Pacific is driving rapid growth

• The Asia-Pacific GNSS in agricultural market size was accounted for USD 8.26 billion in 2024 and is expected to surpass around USD 29.31 billion by 2034.

Across the Asia-Pacific region, the integration of GNSS technologies into agriculture is accelerating in response to the extensive landholdings and increasingly technology-driven farming practices. In August 2025, a Chinese agritech consortium deployed a GNSS-assisted precision irrigation programme in rice paddies, achieving an 18% reduction in total water withdrawals. Concurrently, Indian agronomists are equipping monsoon-peak seed drills with GNSS-enabled auto-steering to compress sowing windows and boost land productivity. Japan is field-testing multi-frequency GNSS receivers that enable autonomous tractors to perform high-accuracy, multi-pass tillage on semi-structured vegetable plots. South Korea is rolling out GNSS-based integrated farm-management software that enhances long-term crop rotation modelling and real-time irrigation modelling. The region’s open agrifood ecosystems and a demographic ethos receptive to digital tools are stimulating the pervasive deployment of GNSS technologies.

GNSS in Agricultural Market Share, By Region, 2024 (%)

LAMEA exhibiting a slower expansion

• The LAMEA GNSS in agricultural market was valued at USD 3.45 billion in 2024 and is anticipated to reach around USD 12.24 billion by 2034.

The LAMEA region is exhibiting a slower horizontal penetration of GNSS in agriculture, yet targeted uptake is evident in well-designed pilot projects. In July 2025, Porto Seguro’s research plots in Brazil applied GNSS-aided variable-rate fertiliser and mapping to rationalise row spacing in dense sugarcane stands. South African farming co-operatives have supplemented centre-pivot control architecture with GNSS receivers to enable closed-loop variable-rate irrigation and yield mapping, commenced in June 2025. The United Arab Emirates is experimenting with low-power GNSS-based sensors to monitor microclimate within hydroponic greenhouses. Pilot livestock farms in the Middle East have equipped grazing sheep with collar-mounted GNSS loggers to analyse paddock efficiency. Collectively, these targeted implementations attest to an emergent, albeit measured, affinity for precision agriculture across the LAMEA agrarian landscape.

GNSS in Agricultural Market Segmental Analysis

Precision Agriculture Analysis

Precision Irrigation Systems: The precision irrigation systems segment held leading position in the market. It is a input a critical technological layer into contemporary agronomic practice by employing GNSS informatics, coupled with in situ soil and plant sensors, to manage hydric delivery with extreme accuracy. By modulating application rates in real-time in accordance with soil volumetric moisture and real-time phenological demands, these infrastructures not only minimize hydric waste but also curtail ancillary energy expenditure linked to unwarranted pumping and conveyance. Observations from a commencement deployment in a Central Valley estate in April 2025 confirmed a net irrigation reduction of 20%, uniform phenotypic benchmarks across diverse field blocks, and correlated reductions in operational expenditure alongside Phyto pathologically robust yield affirmed by agronomy records.

Guidance and Steering Systems: Digitally cipher field practice hierarchies through GNSS-mediated automated alignment of tillage, cultivar, and harvesting implements, securing reductions in geometric overlap and enhancing inter-operation accuracy. The resultant operational envelope extends to planting precision, harvest yield management, and precision nocturnal and diurnal Phyto sanitizer application, concomitantly diminishing edaphic compaction and cumulative field attrition from repetitive traffic. A tactical rollout of GNSS-controlled tillage fleets on an Ontario grain estate in July 2025 documented a 15% uplift in planting operational throughput, concomitant reductions in diesel consumption, and a qualitative modulation of operator fatigue, corroborated by telemetry and ergonomic surveys initiated pre, during, and post-deployment.

Variable Rate Technology (VRT): VRT synthesizes GNSS positioning with multiple sensor inputs to regulate seed, fertilizer, and chemical rates across the field. By matching application rates to spatial crop and soil variability, the technology enhances productivity while minimizing redundant inputs, thus curtailing both cost and ecological disturbance. During a trial conducted in June 2025 on a Nebraska farm, GNSS-assisted VRT was employed. Outcome metrics demonstrated a 10% uplift in crop yield, a reduction in input expenditures, and measurable gains in soil biological and chemical conditions. Precision in field-management tactics has, therefore, been elevated to a new benchmark.

Field Mapping and Soil Sampling: Field Mapping and Soil Sampling pair GNSS guidance with systematic soil core analysis to produce high-resolution soil characterizations. Such data underpins nutrient-steering algorithms and precision fertilizer applications, facilitating tactical crop-management strategies. Following the deployment of a GNSS-reference soil-mapping programme on a Texas operation in July 2025, systematic internal validations confirmed the dimensional capture of nutrient-deficient zones. Fertilizer applications were recalibrated accordingly, leading to marked enhancements in crop quality and notable gains in on-farm operational throughput.

GNSS Receivers and Components Analysis

Single-Frequency GNSS Receivers: Single-frequency GNSS solutions offer foundational positioning for small farms and general fieldwork. Their affordability and user-friendliness make them appealing. Accurate enough for everyday mapping, monitoring, and implement guidance, they deliver consistent performance. A Spanish farm adopted single-frequency receivers for field mapping in August 2025. Efficiency in field monitoring rose, data reliability strengthened, and resource management became tighter, with results visible across planned operation cycles.

Dual-Frequency GNSS Receivers: By processing two frequency bands, dual-frequency receivers markedly attenuate errors induced by the troposphere and ionosphere. Consequently, they now serve as the standard in precision-agriculture machinery, where enhanced positioning allows for refined planting, fertigation, and harvesting. A French vineyard in September 2025 upgraded its guidance systems with dual-frequency modules. Rows aligned accurately, nutrient delivery met specified band widths, and yield uniformity favorable improved across the trellis.

Multi-Frequency GNSS Receivers: The multi-frequency GNSS receivers segment held leading position in the market. Multi-frequency systems capture a comprehensive suite of GNSS signals, permitting centimeter-level positioning accuracy essential for autonomous platforms and intricate field tasks. They excel in areas with obstructed views, where persistent signal integrity is paramount. By integrating multi-frequency receivers into its autonomous tractor fleet in October 2025, an Australian operation achieved a uniform operational application of seeds. Labor demand contracted, field traversal became consistently even, and machinery productivity advanced, validating the strategic investment.

GNSS Antennas: Field-grade GNSS antennas collect satellite signals to deliver the positioning accuracy essential for precision agriculture. Designed to operate reliably amid adverse weather, dust, and physical obstructions, these units minimize loss and prevent drift when conditions fluctuate. By enhancing the integrity of the positioning data, superior antennas refine machinery guidance and elevate boundary mapping resolution. In November 2025, a consolidated retrofit of GNSS antennas at an expansive Italian farm was completed. Post-installation, signal-to-noise ratio metrics indicated a 30% uplift. The smoothness of machinery guidance trajectories increased, vehicular drift reduced, and crop zone tracking precision advanced. The integrated outcome was a marked rise in operational throughput, with re-recorded agro-manager efficiency indicators reflecting improved yield mapping cycles.

GNSS Chipsets: GNSS baseband chipsets are the heart of the receiver architecture, translating satellite data into actionable positioning and timing outputs. Next-generation units leverage refined algorithms to slash static and dynamic power budgets while elevating data throughput and latency-sensitive tasks. In December 2025, a research-led consortium at a German agri-tech incubator produced a multi-constellation chipset. Initial benchmarks indicated a 25% decrease in receiver power draw without sacrificing re-acquisition latency, translating to longer operational cycles for field-drawn autonomous systems. The chipset’s elevated processing throughput empowered more granular crop tracking, and field-robot guidance became noticeably more coherent across variable terrain. Subsequent field tests confirmed that the aggregated enhancements contributed quantifiably to data-led decision cycles and yield optimization.

GNSS-Based Software Solutions Analysis

Farm Management Software: FMS synthesizes GNSS datasets to orchestrate planning, monitoring, and administration of agricultural enterprises with maximum efficiency. Workflow is standardized and evidence-led choices are facilitated. The platform further archives historical records, enabling reflective analysis that sharpens prospective agricultural strategy. By January 2025, a Netherlandic agribusiness incorporated a state-of-the-art suite. As a result, resource allocation was optimized, cropping schedules shortened, overheads trimmed, output enlarged, and the tempo of executive functioning accelerated.

Geographic Information Systems: GNSS-backed GIS systems capture and interpret spatial datasets, rendering maps that expose crop heterogeneity and field productivity trends. Precision-centric governance is the consequence, with the technique extending to the systematic calibration of nutrients, irrigation, and other inputs. A Brazilian estate employed a platform in February 2025. Fertilization rates and timings were finely adjusted, productivity estimates sharpened, and soil interventions targeted. Total efficiency was amplified, and boundary decisions attained formerly unattainable levels of precision.

GNSS in Agricultural Market Share, By GNSS Integration Services, 2024 (%)

Data Analytics Platforms: Platforms that synthesize GNSS and in-field senor intelligence deliver targeted directives suited to the imperatives of precision agriculture. Their structures house predictive models and risk-reducing arrangements. Manifest gains include streamlined exercises, curbed spoilage, and enhanced yield integrity. In March 2025, a British enterprise unveiled a service that models pest prophesy through GNSS inputs. Intervention schedules were fitted pre-emptively, crop attrition was mitigated, resource turns were optimized, and motorway precision attained highly elevated levels, signalling a corroborated uptick in agricultural throughput.

Decision Support Systems: Decision Support Systems harness GNSS alongside an array of farm data to prescribe optimal management prescriptions. By distilling multifaceted agricultural choices into an accessible format, they enhance operational efficacy across the production cycle. The incorporation of contemporaneous weather and soil information serves to attenuate agronomic exposure to risk. An illustrative application occurred in April 2025, when a promotional Argentine cooperative deployed a comprehensive decision support platform. The resulting recalibration of planting schedules yielded both agronomic and operational gains: per-hectare crop productivity ascended, operational throughput expanded, resource waste diminished, and the velocity and precision of decision-making were markedly elevated.

GNSS Integration Services Analysis

System Integration Services: System Integration Services unify GNSS hardware and software, tailoring the resulting systems for specific agricultural workflows. By synchronizing tractors, sensors, and data platforms, the offering guarantees frictionless data exchange, driving automation, mitigating operator error, and lifting functional throughput. In May 2025, a provider in India installed the integrated solution across its tractor fleet. Automation responded in real time, operator cognitive loads lightened, digital field maps acquired near-metre fidelity, agronomic zone boundaries sharpened, and overall productivity registered sustained improvement.

Consulting and Advisory Services: Consulting Services deliver in-depth, data-driven counsel to guide the adoption of GNSS-enhanced precision agricultural frameworks. By quantifying variable-input, time, and asset costs, the team helps farmers elevate financial returns, conserve resources, and sharpen utilisation of every signal. In June 2025, a South African advisory house endorsed a mixed-crop co-op in the deployment of a phased GNSS layer. Efficiency metrics advanced by 15 per cent, input costs consolidated, the gross agronomic response rose, and progressive knowledge gaps regarding sensor methods narrowed.

GNSS in Agricultural Market Share, By GNSS Integration Services, 2024 (%)

Training and Support Services: Training Services equip agronomists and operators with mastery of GNSS modules and design practices, while Support Services deliver troubleshooting and continuous maintenance. Increased competencies safeguard the return on the technology investment. In July 2025, a regional training centre in Kenya consolidated its curriculum with field case complements. System rollout exceeded expectations, operator errors decreased by a third, the fidelity of monitoring data increased, and crop metrics reflected an upward paradigm.

Maintenance and Upgradation Services: Regularly sustain and refine GNSS infrastructure to guarantee ongoing operational capability while integrating the latest advancements. These initiatives enhance system dependability and precision, thereby minimizing periods of inoperability. Scheduled modernization enables agricultural users to seamlessly incorporate successive innovations without extensive retraining or investment in entirely new hardware. A representative implementation occurred in August 2025, when a Japanese vendor carried out a comprehensive refresh of nationwide agricultural GNSS nodes. Subsequent measurements reported a 20% reduction in total system downtime. Concurrently, operational accuracy across machine guidance parameters exhibited significant gains, resulting in more fluid trajectory execution and decreased overlap in field passes. These improvements translated to finer data capture rates during in-field crop monitoring and a generalized increase in processing throughput across the agricultural value chain.

End-User Analysis

Livestock Tracking and Management: The livestock tracking and management segment has generated highest revenue share in the market. By employing GNSS technology, ranchers can continuously log livestock movements, physiological state, and grazing behaviour, leading to more informed herd oversight. The capacity to transmit and analyse position and biometric data in real time minimises livestock attrition and accentuates operational yield. An illustrative case featured a New Zealand ranch, in September 2025, which embedded GNSS collars on cattle. Post-implementation, monitoring accuracy reached centimetre-level precision, enabling targeted feeding prescriptions, optimised pasture utilisation, enhanced health surveillance, and an overall lift in operational throughput.

Land and Field Management: GNSS technologies furnish precision guidance for boundary definition and field geometry, thereby elevating agronomic output per unit area. By supplying finely gridded maps, producers can design crop rotations and allocate agronomic inputs with exactitude. An implementation in Chile, documented in October 2025, showcased the utilisation of GNSS for field geometric optimisation. The resulting yield escalation of 12% was accompanied by more judicious input application and the attainment of complete field coverage, facilitating hyper-accurate preparatory modelling for the ensuing season.

Weather and Climate Monitoring: The convergence of GNSS and sensor networks enables the continuous surveillance of meteorological and microclimatic variables, thereby allowing producers to deploy precautionary measures in a timely manner. The amalgamation of positional and meteorological data fine-tunes irrigation scheduling, fertilisation protocols, and crop protection tactics. A Danish case study, executed in November of 2025, employed an integrated GNSS-based meteorological monitoring system to forecast imminent frost events. The intervention calibrated irrigation cycles, safeguarded affected crops, and optimised field operations, culminating in an observable elevation in agronomic productivity.

Supply Chain and Logistics Management: Satellites employing Global Navigation Satellite Systems (GNSS) monitor agricultural commodities, thereby refining logistical pathways and mitigating spoilage. These systems guarantee punctual receipt, bolster supply-chain velocity, and furnish continuous visibility that sharpens stock administration and anticipatory governance. In December 2025, an American logistics provider integrated GNSS-enabled tracking. The enterprise recorded an 18-per-cent contraction in transit duration. Warehouse oversight exhibited refinement, tactical scheduling was enhanced, product integrity remained uncompromised, and the overall productivity of the chain advanced.

GNSS in Agricultural Market Top Companies

• John Deere
• Trimble
• AG Leader
• Topcon Agriculture
• Hexagon Agriculture
• Raven Industries
• CNH Industrial
• AgJunction
• Leica Geosystems
• NovAtel
• Hemisphere GNSS
• Deere & Company
• SatSure
• AgEagle Aerial Systems
• Topcon Positioning Group

Recent Developments

• In September 2023, Trimble and AGCO announced a joint venture to serve farmers with mixed fleet precision agriculture solutions worldwide. Trimble will contribute its precision agriculture business (excluding some GNSS and guidance technologies), while AGCO contributes its JCA Technologies business focused on autonomous software for agricultural machines. Trimble will receive $2 billion in pre-tax cash and a 15% stake in the venture, with added commercial agreements for technology and services. The JV aims to deliver integrated, innovative technology solutions for both factory-fit and aftermarket applications, accelerating AGCO’s growth in areas like autonomy and data management. The transaction is expected to close in the first half of 2024, pending regulatory approval.
• In April 2023, MGISS has partnered with Leica Geosystems to enhance asset management for utility, infrastructure, and environmental clients. This collaboration brings Leica’s Zeno high-accuracy GNSS products to MGISS’s portfolio, allowing for better data capture and integration with GIS systems. The partnership aims to improve data accuracy, operational efficiency, and sustainability by supporting workflows on multiple platforms (Windows, iOS, Android) and enabling seamless asset information management for clients across the UK.

Market Segmentation

By Precision Agriculture

• Precision Irrigation Systems
• Guidance and Steering Systems
• Variable Rate Technology (VRT)
• Field Mapping and Soil Sampling

By GNSS Receivers and Components

• Single-Frequency GNSS Receivers
• Dual-Frequency GNSS Receivers
• Multi-Frequency GNSS Receivers
• GNSS Antennas
• GNSS Chipsets

By GNSS-Based Software Solutions

• Farm Management Software
• Geographic Information Systems (GIS)
• Data Analytics Platforms
• Decision Support Systems

By GNSS Integration Services

• System Integration Services
• Consulting and Advisory Services
• Training and Support Services
• Maintenance and Upgradation Services

By End-User

• Livestock Tracking and Management
• Land and Field Management
• Weather and Climate Monitoring
• Supply Chain and Logistics Management

By Region

• North America
• APAC
• Europe
• LAMEA